One of the things that draws me to GMI over the myriad of
other companies that I’ve received offers from is the company culture. It is
open, accepting, and encourages communication, growth, and learning. Honestly,
I am proud to say that I am a GMI employee, and I absolutely love, (and am
passionate about) what I do.
While GMI doesn't classify web analyst as an official role
(they’re cast under the wider umbrella of software developer/analyst), I have
no doubt that everyone involved – including our CIO Mike Martiny, and CMO Mark
Addicks – are more than appreciable to what those people tell them. They are
both incredibly receptive, forward thinking guys – and to them, every opinion
matters.
Part of what makes our company culture function so well is
that we are accepting of the data – and we measure almost everything. From the
trending changes to the average age of the Lucky Charms buyer, to the happiness
of our employees at work – everything is measured, constantly.
Throughout this course, I got a chance to see just how
complex some of the things we measure really are, why we do them, and how that
helps us become a better, more responsive organization.
Honestly, our company is so data driven, that I question
whether there would be three things I could recommend. However – nothing is
without improvement – so rather than recommend new measurements, here are three
measurements / processes I might enhance:
1.
Allow BU’s to count CI hours repeatedly rather
than once a FY.
a.
For example, if I develop an automation process
that saves the company 12,000 man-hours every year, I am only allowed to count
that savings toward my BU’s CI once – and never again.
2.
Inventory and measure our sever disk space and
growth in such a way that we can automate the growth process.
3.
Provide employees with evaluations both at
mid-year, and years end in order to give them a sense of their objectives /
current status.
In the end, I’m glad that GMI fosters data, openness, and collaboration
– it’s part of what makes this company (and my job) great.
I think a lot of companies are prefer to choose analytic companie to do the research instead of hiring web analytics for their company but I don't know why.:)
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